Digital PT and Marketing Tools

Digital Darwinism in 2018

Posted Posted in B2B, Customer Experience, Customer Loyalty, Digital, Digital Marketing, Digital PR, Public Relations

Almost every professional has the right tools for his/her trade and Digital Marketers are no exception to it. A lot of times, we are asked by clients or even other colleagues: what is the best tool for this or for that digital marketing functionality? This is a natural, intuitive and rather a simple question, but the […]

6- WhatsApp ways for better Customer Loyalty

Posted Posted in Customer Loyalty, Digital, Social Media

We have been writing about Social Media, Inbound Marketing and Customer Loyalty. Let’s have a look today specifically on (using) WhatsApp. WhatsApp has been growing by leaps and bounds: In 2015, WhatsApp had 1 billion monthly users who… …Who (the users) exchanged 42 billion messages ….and 1.6 billion photos a day. The WhatsApp platform supports 53 languages, which makes it […]

Is there a ROI for Social Media?

Posted Posted in Customer Loyalty, Digital, Social Media

We all witness constantly this ‘craze’, mesmorization and obsession with Social Media. Every year, more and more billions of dollars are spent worldwide on amazingly elaborate efforts to establish and maintain a social media presence; and this number of billions of dollars is going to increase every year, especially with live-streamed videos in Social Media […]